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Articles for Freelance Translators and Other Freelancers
Working as a Freelancer
How to Sell



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The Laws of Sales Success
Sales professionals must create magnetic appeal to increase closing efficiency. Our present global environment creates numerous obstacles that polarize sales efforts, form the proliferation of the Internet to advanced media. Ironically, with the intrigue of technological miracles the foundation of sales success exists upon 10 principles…
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9 Mind-Blowing Tips To Help You Sell On Ebay
It seems everyone has an opinion on how to sell on eBay. However, not every idea and tip are effective across the board for each type of item listing. EBay has grown and changed since it began in 1995, and what was once a sure way to make money has become much more complex…
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10 Important Things To Tell Your Prospects
1. Tell your prospects that you offer free delivery. This may cost a little money, but, you will gain the extra customers to make up for it…
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10 Rarely Used Ways To Upgrade Your Ad
1. Tell your potential customers special events your business has sponsored. It could be charities, fund raisers, charity auctions, etc…
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10 Reasons Why People Won’t Buy A Second Product From You
1. You didn't follow up after the first sale. After the sale you could have introduced your other product on the thank e-mail…
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Overcoming The Objections That Keep You From Achieving Massive Success
Realize that most objections can be resolved before they even arise. Cost is often the first objection that is put up, but usually it’s not the true reason, deep down, for rejecting a product or service. Nothing de-energizes your persuasive efforts more than lingering doubts and concerns that remain unresolved in your prospect’s mind. No matter what you’re selling, all objections can fit into one or more of the following categories…
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How To Use Database Marketing To Skyrocket Your Online Profits
Database Marketing is the gathering and storing of specific information about your prospects or customers. This information is usually stored in a database program on your computer. You would then use the information to market and advertise to them. It can save you time and money because you can target your promotional efforts to your best prospects or customers…
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Creating More Sales Through Active Participation
People have an innate desire to feel wanted and needed. When you fulfill this need, you open the door to persuasion, a fact that has been proved beyond a doubt by records kept on industrial workers. Workers who have no voice whatsoever in management, who cannot make suggestions, or who are not allowed to express their ideas simply do not do as much work as workers who are encouraged to contribute…
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Build Instant Credibility Or You Will Lose The Deal Of A Lifetime
You arrive late to an appointment and have forgotten the literature you promised your prospect. Your credibility is at an all time low. How can you salvage this situation?…
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The Obstacles That Keep You From Closing The Sale
The very first obstacle that many persuaders experience is prejudging a prospect. They set up an appointment, hang up the phone and then immediately say, “Oh, great. This lady’s looking for a product we don’t even have. She’ll never buy.” It could be for any number of reasons, but basically the salesperson decides, based on one scrap of information, that the lead isn’t going to go anywhere before s/he has even met or spoken with the prospect…
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42 Deadly Ad Copy Sins That I've Made
I have read thousands of ad copies online and offline over my lifetime. I have read excellent ad copies that made me buy right away and some that may have had a decent product, but had a poor ad copy that turned me away…
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10 Upsell Strategies That Will Increase Your Profits
As you know it can be very expensive to attract new customers. You can cut down on those expenses by "upselling" to those new customers. For example, let's say you're selling a computer with a 15" monitor for $1200. You tell people they can upgrade to a 17" monitor for only $200 more. That's upselling! Your goal is to get more money out of the first sale. Below are ten upselling strategies you can use to increase your profits…
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10 Ways To Increase The Perceived Value Of Your Product
1. Sell your product at a higher price. This increases the perceived value because people usually associate the higher priced product as being better…
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10 Ways To Make Your Ad Command Attention
1. Place colorful graphs, pie charts and other charts in your ad copy. Use charts that will grab a persons eye and also support your product claims…
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From Prospect to Client in Thirty Seconds
The process of converting a prospect to a client can seem like it takes forever. You meet a prospective client, follow up with him or her over time, and hopefully have a chance to make a sales presentation or schedule an initial consultation at no charge. Then you follow up some more, trying to close the sale. Months can pass, or even years, between your first encounter and getting the prospect to sign on the bottom line…
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Smart Webmasters are Wasting Online Real Estate
Many webmasters are not using their websites' traffic to full potential. The Web is full of wasted advertising space. Chances are that even your website has some virtual wasteland. These are areas that often go unnoticed by even the most experienced marketers, resulting in the loss of thousands of dollars of potential revenue…
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10 Tips For Writing A Profit Producing Ad
1. You can get ad copy ideas by studying similar product's advertising material.
Collect their sales letters, classified ads, web ads, e-mail ads, etc…
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10 Mind Altering Words That Make People Buy
1. Use the word "fast" in your ad. People want fast results, fast delivery, fast ordering, etc.
Nowadays, we usually value our time more than our money…
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10 Order Pulling Ways To End Your Ad Copy
1. You could end your ad copy by telling people what will happen if they buy your product.
Use your most powerful benefit as the example…
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10 Magic-Like Ways To Multiply Your Orders
1. Use reward programs to keep people revisiting your web site and buying your products.
You could reward gifts or discounts for revisiting or buying…
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10 Killer Ways To Sell Your Back-End Products
A back-end product is a product you attempt to sell your customers after they have recently purchased a related product from your business.
If you're not trying to sell back-end products to your customers, you're making a big mistake. It is easier to sell to existing customers than it is to sell to new ones who don't trust your business yet…
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10 Killer Ways To Make Your Online Testimonials More Believable
1. PICTURES
Ask people if they would e-mail a picture with their testimonial. If they don't have one scanned you could have them send their picture by mail and you could scan it. This technique will give your testimonials more credibility…
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10 Hot Ways To Sell Your Products Like Crazy
1. Turn your ad copy into a story or article.
Your visitors won't be as hesitant to read your ad and will become more interested in your product…
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10 Incredible Ways To Sell Your Products Now
1. Make your reader visualize they have already bought your product in your ad. Tell them what results they have gotten and how it makes them feel. They'll already become emotionally attached before they buy…
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10 Incredible Ways To Keep Your Sales Soaring
1. Maximize the effectiveness of your banner ads.
Don't just use the same ad on every banner, use a variety to attract the greatest number of clickers…
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How 4 Key Elements to Your Web Site Can Multiply Your Profits!
The fact is, even if your web site is full of fabulous sales copy and photos that illustrate all the great features and benefits of your product or service, your potential customers still need to know…
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To All Internet Marketers - How To Get My Business
More and more people are realizing that the Internet offers great potential to set up a healthy business for pennies on the dollar. This is good news for internet marketers - but it also means that they need to lift their game…
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Persuasive writing: the carrot-and-stick strategy
Certain types of writing involve doing your utmost to persuade the reader to accept your recommendations.
There's a five-step process that I call the carrot-and-stick strategy. It can be very effective in such situations. The strategy is this: the following five elements should be in *every* attempt to persuade…
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Four strategies for persuasive writing
Most folk don't enjoy having to write proposals, memos, reports and the dozen other things that seem to get in the way of their *real* work. Nonetheless, if it's your job to do it, you need to be able to do it well…
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10 Secrets of Sales-Driven Websites
What makes a website successful? It depends on what the explicit goal of the website is. If the goal is to make money, then a successful site is one that makes you more money than it costs you to maintain, manage, market and update…
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10 Proven Ways To Accelerate Your Profits
1. Make copies of your web site in many different languages. This'll allow foreign speaking people to read your web site and advertisements.
2. Give your customers a surprise bonus for buying

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