Glossary of Internet Terms
ivana at web4business com au
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Copyright © 2010 Ivana Katz
This is a program where a person (an affiliate) is paid a commission
to advertise a particular product, service or web site. The affiliate
is given a special link to refer customers to the target web site. The
company pays commission based on hits and/or sales from these links. The
amount of commission paid varies. Most programs pay for sales; some programs
pay for clicks on their site. Some programs even pay for finding new affiliates.
An icon or graphic that represents you on message boards, chat rooms,
IM programs, 3-D chat rooms and virtual worlds. Your avatar can be whatever
you want it to be. There are graphic elements, animals, cartoons and pictures
used as avatars on the Internet.
A blog is a Web site, usually maintained by an individual, with regular
entries of commentary, descriptions of events, or other material such
as graphics or video. Entries are commonly displayed in reverse - chronological
A breadcrumb or breadcrumb trail is the part of the navigation that
shows you where you are. Breadcrumb trails are often found near the top
of Web pages and define both the current location within the site hierarchy
as well as primary pages above the current page.
A message given to a Web browser by a Web server. The browser stores
the message in a text file. The message is then sent back to the server
each time the browser requests a page from the server.
This is when you link to a page other than the homepage of a website.
Pay Per Click Advertising, or PPC, is an online advertising payment
model in which the payment is based on the number of "clicks" that are
generated. PPC can also be called "cost per click."
A podcast is a series of digital-media files, which are distributed
over the Internet using syndication feeds for playback on portable media
players and computers. The term podcast, like broadcast, can refer either
to the series of content itself or to the method by which it is syndicated;
the latter is also called podcasting. The host or author of a podcast
is often called a podcaster.
RSS stands for "Really Simple Syndication". It is a way to easily distribute
a list of headlines, update notices, and sometimes content to a wide number
of people. It is used by computer programs that organize those headlines
and notices for easy reading.
This is the method of optimizing your website content, meta tags, linking
structure, etc. in order to ensure good website rankings.
Social bookmarking is a method for Internet users to store, organize,
search, and manage bookmarks of web pages on the Internet with the help
Social Networking means exactly the same thing online as it does offline.
It is a social structure made up of relationships and links, whether strong
or weak, to people we have something in common with. Apply this to the
web and you have a series of websites where people gather to interact
with other like-minded individuals. Just like offline social networking
people are given a forum where they have the opportunity to meet others
in a familiar environment, to chat, participate in events, combine temporarily
to form sub-networks, create private networks or interact in public networks.
A term meaning "quick" in Hawaiian, that is used for technology that
gathers in one place a number of web pages focused on a theme, project,
or collaboration. Wikis are generally used when users or group members
are invited to develop, contribute, and update the content of the wiki.
Wikis can be passworded in various ways to control or allow contributions.
The most famous wiki is the Wikipedia.
Ivana Katz of Websites 4 Small Business makes it easy for you to get your business on the internet. If you're looking for a professional and affordable website designer, visit www.web4business.com.au and download a free website plan.
Published - March 2010