Details of the project: To meet increasing demand for our International Search Marketing Services, Wordbank is growing our base of
freelance multilingual copy writers.
Responsibilities include:
• Advising on adaptations of existing copy or creating concepts from scratch to foster impactful and engaging campaigns
• Utilizing provided briefs and market-specific experience to meet client’s campaign goals
• Collaborating with in-house creative and marketing teams to optimize asset elements
Special requirements to the applicants: Qualifications should include:
• 1+ years as an advertising/direct marketing copywriter
• Knowledge of target market advertising landscape and best practices for direct response versus branding communications
• Experience copywriting for varying creative assets including websites, print ads and materials, banner/display advertising and campaign taglines
• Familiarity with the nuances of communicating online versus offline and how language, formatting, and layout affect a message and usability
• Excellent verbal and written communication skills
• Ability to take direction via campaign brief and complete tasks self-sufficiently
• You will be being fluent in English and we are particularly interested in hearing from you if you are a native speaker of Chinese (Simplified, Traditional and Hong Kong variations), Japanese, Korean, Brazilian Portuguese, Latin American Spanish, Arabic, Russian, or Canadian French.
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