Articles for Translators
and Translation Companies
Globalization
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Website globalization - tips by
A2Z Global Inc.
After numerous meetings,
conference calls, and strategy sessions, your company has decided
to go “global”. Or at least the website! Before you run out and
hire a globalization agency to help with the process, you need to
prepare. It’s a big deal and let’s face it – you’ve never done it
before. Don’t worry, you’re not alone…
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the full article…
What Multilinguality Has to Do With
Falling House Prices
Nothing, obviously. But
it does have to do with how companies can cope better when national
recessions hit because of situations like the recent credit crunch
and the subsequent drop in house prices. By trading internationally
and introducing an effective globalization strategy, companies large…
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the full article…
Globalization Management System
A globalization management
system (GMS) is a type of software for automating many parts of
the human language translation process and maximizing translator
efficiency. The ideal of a globalization management system is to
automate all repeatable and…
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the full article…
The Exporter's Handbook
The Transaction
- Finding a market for the goods (market research)
- Selecting the marketing channels
- Negotiations
- Pricing
- Distribution channels
- Order
- Contract
- Commercial Invoice…
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the full article…
Unicode
In computing, Unicode is
an industry standard allowing computers to consistently represent
and manipulate text expressed in most of the world's writing systems.
Developed in tandem with the Universal Character Set standard and
published in book form as The Unicode Standard, Unicode consists
of a repertoire of more than 100,000 characters, a set of code charts
for visual reference, an encoding methodology and set of standard
character encodings…
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the full article…
Global Internet usage
This article provides information
relating to the number of people who use the Internet by language,
nationality, geography, etc…
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the full article…
World Wide Web
The World Wide Web (commonly
shortened to the Web) is a system of interlinked hypertext documents
accessed via the Internet. With a Web browser, a user views Web
pages that may contain text, images, videos, and other multimedia
and navigates between them using hyperlinks. The World Wide Web
was created in 1989 by British scientist Sir Tim Berners-Lee, working
at the European Organization for Nuclear Research (CERN) in Geneva,
Switzerland, and released in 1992…
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the full article…
List of Internet topics
This page is a list of Internet
topics.
Abilene Network - Ad hoc network - Address resolution protocol -
Aggregator (news aggregator) - ADSL - AirPort - All your base are
belong to us - AOL - APNIC - AppleTalk - Application Configuration
Access Protocol - Archimedes Plutonium - Archie search engine -
ARIN - ASN.1 - Asynchronous Transfer Mode…
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the full article…
Internet
The Internet is a global
system of interconnected computer networks that interchange data
by packet switching using the standardized Internet Protocol Suite
(TCP/IP). It is a "network of networks" that consists
of millions of private and public, academic, business, and government
networks of local to global scope that are linked by copper wires,
fiber-optic cables, wireless connections, and other technologies…
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the full article…
List of countries by number of Internet
users
This is a list of countries
by number of Internet users. Population of Internet users by country
(CIA figures). Internet usage by percentage of each country's population…
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the full article…
IP Intelligence: Creating "Globally
Local" Online Initiatives
The Internet has become
one of the most significant business communications tools, enabling
companies to reach out to today’s global audience in a more costeffective
manner. Even though this medium provides an opportunity to become
instantly global, companies need to define themselves on the Internet
just as they would differentiate themselves in the local marketplace…
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the full article…
Muslims - Europe's New Jews
They inhabit self-imposed
ghettoes, subject to derision and worse, the perennial targets of
far-right thugs and populist politicians of all persuasions. They
are mostly confined to menial jobs. They are accused of spreading
crime, terrorism and disease, of being backward and violent, of
refusing to fit in…
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the full article…
European Union
The European Union (EU)
is a political and economic union of twenty-seven member states,
located primarily in Europe. It was established by the Treaty of
Maastricht in 1993 upon the foundations of the pre-existing European
Community. With almost 500 million citizens, the EU combined generates
an estimated 30% share of the world's nominal gross domestic product
(US$16.8 trillion in 2007).…
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the full article…
Ten things you didn't know about
China
In 2005, Chery (its English
translation should have been “Cheery” but there was a mistake in
the translation process and it was decided by the company to not
correct the error) was upgraded to ISO/TS 16949:2002 production
quality, the highest and strictest quality control system in the
global auto industry…
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the full article…
Globalizing your website. A worldwide
view of the world wide web.
The following article is
the frst of a three part series on Website Globalization by Shreiber.
Marla’s team has developed an excellent case for going global
via the Internet with powerful supporting statistics…
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the full article…
The Guide to Translation and Localization
Our entire team at Lingo
Systems is very excited to present the sixth edition of The
Guide to Translation and Localization. Over the last eight
years we have distributed more than 20,000 copies of this book worldwide.
Previous editions won several national awards from the Society for
Technical Communication (STC) and we are often told by readers that
they consider it to be the definitive source for information about
translation and localization…
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the full article…
Beware – American Abroad
McElroy Translation Company
Marketing Manager Lisa Siciliani received an email recounting the
personal experiences of Carryn Bellomo, an English professor who
spent time in Italy over the summer thanks to a Development Award
through the University Studies Abroad Consortium available through
the University of Nevada Las Vegas (UNLV). The primary goal of the
Development Award is…
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the full article…
Multilingual Marketing
On Thursday July 29, 2004
General Manager Shelly Orr Priebe served as a panelist at a quarterly
forum sponsored by The Texas Workforce Commission (TWC). The forum
brought Workforce Boards and Adult Education and training partners
together to develop stronger services to address the challenge of
serving adults and youth with limited English proficiency. Marketing
and Localization Manager Lisa Siciliani researched and compiled
this valuable information in preparation…
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the full article…
Q&A with Carol Webster of Cassell
International
Carol has over 25 years
of experience in the U.S. and Europe in international marketing
management, in such diverse fields as engineering, automotive, apparel
machinery, specialty food and industrial textiles. Her expertise
lies in the areas of strategic business planning, business analysis,
marketing management for consumer and industrial products…
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the full article…
Creating a New Language for Nutrition:
McDonald's Universal Icons for 109 countries. Part 2.
McDonald’s needed to understand
the findings from the iconic analysis at a glance. Which icons were
acceptable? Which needed just a few minor tweaks? And which needed
complete revamping? To make this possible, ENLASO’s McDonald’s
account team reviewed every individual comment from all 109 countries.
The various topics analyzed multiplied by the number of visuals
and countries added up to a daunting task. “We had 15 icons, and
8 evaluation comments. That gives you 120 comments per locale,”
says ENLASO’s Stokes. “You multiply the 120 comments by 109 countries
and you get 13,080 comments to distill and assess.”…
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the full article…
Creating a New Language for Nutrition:
McDonald's Universal Icons for 109 countries. Part 1.
We present to you part one
of a 2 part case study about the McDonald's Corporation's development
of universal icons. As an ever-developing industry, most of us think
about the language barriers everyday, but few of us deal with the
concept of icons. Develop- ing pictures that are meaningful in over
100 countries and have no hidden meanings is a tricky task…
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the full article…
Globalization, Internationalization,
Localization and Translation: The Processes Manufacturing Professionals
Should Apply in Preparation for Foreign Market Entry
In a 2006 survey of manufacturing
professionals, KPMG found that the number one strategic priority
among manufacturing companies is penetrating new markets. Preparing
to expand a business into new foreign markets requires significant
time and money. Success depends on careful planning and having the
right processes…
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the full article…
Polish immigrants’ growing
role in British consumer spending
Prior to the accession of
among others countries, Poland into the EU, the British government
estimated immigration from the newly acceded countries at somewhere
between 5,000 and 13,000 people per year. This was based on low
historical migration rates and an expectation that "even in
the worst case scenario, migration to the UK as a result of the
Eastern enlargement of the EU is not likely to be overly large"…
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the full article…
A global monolanguage/monoculture?
The writer of this
article laments the coming of one or two great monocultures
(such as U.S. and Chinese), and he is not the first to predict such
a thing will happen. Indeed, with the acceleration of globalization,
and the increase of broadband and internet access worldwide, the
extinction of hundreds, if not thousands of languages and cultures
seems imminent…
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the full article…
The state of web globalization today
During the dot com years,
Web globalization was hot, but prematurely so. I say prematurely
because Internet penetration globally - particularly broadband penetration
- was still in its early stages. After the dot com bust, Web globalization
spending virtually froze for a period as companies took a much-needed
reality break. But over the past two years, companies have been
spending robustly – and, thankfully, realistically on Web globalization
…
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the full article…
A New Look at an Old Question by
an Ancient Project Manager:
Why Use an Agency?
It seems unbelievable that
this huge project was accomplished on time. I was asking a lot of
you and you did a great job. Not only did it get done, you managed
to make me feel like it really could be done, which made me calm
in a sea of mounting pressure from my senior management…
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the full article…
Go Alone
or Do a Joint Venture?
Although I have been involved
in setting up and getting out of a number of international joint
ventures, I thought I would do some research on what was said about
Chinese-Western joint ventures. And although I have a Master’s Degree
and come from a tribal society, I didn’t know what “exogamic” meant
until I read it in an egghead (ok, I’ll be polite), academic heading
to an article…
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the full article…
How to get
management buy-in for web globalization
This article is for corporate
marketing and business development professionals who understand
the need for a truly globalized corporate website, but have yet
to receive the kind of top-down mandate and funding that would make
such an undertaking a success. The current state of their corporate
website may, at first glance, appear to be globalized…
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the full article…
7 Steps
to Great Translations
Follow these seven steps
for an efficient and cost-effective translation process.
1. Get Organized.
A well-organized project will reduce stress, save money, and deliver
a solid translation. Before you begin…
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the full article…
Successfully
Mounting Software Operations in China
For technology behemoths
like IBM, Microsoft and GE establishing software development operations
in and for China is relatively easy. They have the money, people
and wherewithal to build operations quickly and efficiently. However,
for medium and small size companies less able to mount software
development operations on their own in China the answer is simple:
outsourcing…
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the full article…
Learning
how to negotiate with the Chinese
Whenever a client of ours
comes back from their first trip to China to negotiate a deal I
always ask “Did you remember not to say when you were returning?”
The three pillars of successful negotiating are: time, power, and
knowledge. You can make a better deal for yourself if you have all
three in your favor. The only thing I can really help a client with
is knowledge…
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the full article…
Ten Ways
to Make Sure You Get a Really Bad Translation
(for corporate entities outsourcing translations in any language
combination)
1. Never plan in advance
what to translate or when. Why save time and stress when you can
do things the hard way? Put some zest in your life! Improvise!…
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the full article…
Research
on Localization Practices
Conversis, a localization
company based in the UK and US, in partnership with the Localization
Program at California State University at Chico, has released the
findings of a research project that examines the localization practices
of multinational corporations and how well they adapt to other countries,
cultures, and languages…
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the full article…
Going local
in China
Clientside News recently
interviewed Shinichi Kojima, Country Manager of TOIN China, to get
an insider’s perspective on how China and the general emergence
of Asia is impacting the localization industry…
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the full article…
Vessels
large may venture more, but little boats should keep near the shore
You know you’re in deep
trouble when a top floor executive conceives a brilliant strategy
to reduce the cost of localization. It’s bound to happen: the sight
of so much money spent on “just a bunch of words” irresistibly calls
for an ingenious cost-cutting scheme, one that leads to a fatter
executive bonus…
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the full article…
XML and
DITA
Producing documentation
for a global marketplace is a challenging proposition, especially
for smaller companies. As most technical writers can attest, creating
and delivering content in a multilingual environment increases demands
on the documentation group. Often times, information is produced
at the end of the product development cycle, under reduced time
lines and tremendous pressure…
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the full article…
E-commerce
Across Borders
Interested in expanding
your potential online audience by 200 million people? Add French,
Italian, German, and Spanish Web sites. Add Japanese and Chinese
Web sites and you will gain another 300 million potential visitors
— without opening a single international office…
Does Language
Matter?
Have you ever been on the
“wrong” side of a conversation in another country, where your language
skills stopped at “where’s the bathroom?” Or while searching online,
have you found the perfect website, only to realize you couldn’t
read the text? In the former scenario, you likely would seek out
the concierge or anybody who might help you communicate. On the
Web, however, you are more likely to skip to the next website in
your search results…
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the full article…
Globalizing
Translation. What Hope For The Translator?
Globalization and translation
both deal with languages and cultures. They attempt to remove cultural
and language barriers but while translation targets better understanding
among people and maintains cultural diversity, globalization moves
towards reducing languages and cultures to the language and culture
of the global village. In view of the differences and similarities
between the two terminologies, an attempt is made to study the basic
contributions of globalization to translation…
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the full article…
On-Demand
Translation Management Technology
Most of the technology used
to add value to the language translation process still remains in
the hands of language service providers (LSPs) and translators.
But client demand for more strategic control is growing. To the
educated and globally aware, language translation is no longer just
another task to enable product launch; it is becoming strategic.
It now garners the attention of senior level executives who want
more from it. They want a strong return on their investment…
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the full article…
How much
bang are you getting for your buck?
Lately, it’s no secret that
customers are treating translation as a commodity — how many words
at what rate? It is not unusual for a potential client to ask about
rates before they discuss scope or expectations. While many clients
insist that price is only one consideration in the buying decision,
it seems to always be the first question…
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the full article…
43+ Million
New Users Are Waiting For Arabic SEO
Dubai-based research firm
Madar reports that Arabic-speaking Internet users should grow to
43 million in 2008 from 16 million in 2004. The Arabic online market
should grow to $150 million in 2008 from $10 million at present.
How can your business get ahead of the competition in this fast
growth market?…
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the full article…
The Looming
Crisis of Content
Significant change, especially
in organizations, doesn’t happen because someone wakes up one day
and suddenly decides to do things differently. Change comes as the
result of a crisis that underscores a problem so dramatically and
forcefully that it can no longer be ignored. Since the technology
bubble burst half a decade ago (and probably even before that),
such a crisis has been looming in the way we conceive of, create,
and deliver content…
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the full article…
Technology
Acceleration
Technology is a GOOD THING.
Well, most of the time it is. I’m sure you’ve seen articles bemoaning
the NEGATIVE role that technology advancement has played in our
lives. I have recently joined the ranks of those doing the bemoaning…
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the full article…
Giant Lessons
for Wal-Mart Behemoth
At the 2006 ClientSide News
Expo, Echo International shared a fascinating case study involving
global awareness and cultural sensitivity. CSN is pleased to share
the case study in more detail. Many thanks go to Echo International
for sharing this research…
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the full article…
When The
Divide Is Only A River, Not An Ocean
“Go to East Austin and everything
is different – the look, the smells, the feel.” states Eliza May,
President of the GAHCC (Greater Austin Hispanic Chamber of Commerce).
GAHCC was awarded the 2004 National Hispanic Chamber of the Year
award, honoring, in part, their many innovative Spanish-language
technology training programs. Why does this matter?…
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the full article…
Building
multilingual websites
When building websites in
multiple languages, you are faced with a variety of challenges.
Translation is an important part of the process, though not the
only one. Some of the things to consider are discussed below…
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the full article…
Multicultural
Marketing: Why One Size Doesn't Fit All
As the general population
in the US continues to become more diverse, with ethnic Americans
of African, Asian, and Hispanic descent making up 25% of the population,
the days of one-size-fits-all marketing are gone forever. Today,
marketers are much more aware of the significant opportunity that
the varying demographic groups present…
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the full article…
Translators
could help to bridge the divide between the Muslim and Western worlds
Do bi-lingual, multi-lingual,
multi-cultural educated indivduals have a role to play in bridging
the gap between cultures? Asks Sahar Moussly, Executive Director
of overseas ATC member, Trans Gulf Management Consultants…
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the full article…
Shall We
Dansu?
A Westerner reports on learning about the Eastern mindset
Willy Brandt once said,
"If I'm selling to you, I speak your language. If I'm buying from
you, dann müssen Sie Deutsch sprechen." This quote has served as
the epigraph for a number of papers on localization, yet it seems
to me that the former German chancellor's words only address half
of the issue concerning our vendors, prospects and clients in the
Far East. In a globalized world, and especially in the localization
industry, one can even speak the client's language…
Centralization
or Decentralization?
A brief review of the two
approaches to advertising and marketing communications localization.
It is easy in 2005 to labor under the misconception that globalization
was only invented in the 1990s. However, the concept of globalization
was being hotly debated in the 1960s when the big question was "Can
you standardize multi-national marketing?" and Robert Buzzell [1]
argued that "There are significant opportunities for cost reduction
via standardization in a global marketing strategy"…
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the full article…
Intelligence
Report: Within Borders: Globalization at Home
Customer service at many
companies is broken. Localization teams and the language service
providers who support could increase their strategic value by tackling
the online duo of inadequate ethnic marketing and flawed English-language
customer service…
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the full article…
Getting
China Straight
Today in 2005, how many
people in the world can go a day without using a product ‘Made in
China’? Although the answer is not yet “none”, it soon will be.
Whether people know it or not, the Chinese tide is already lapping
at our feet. Yet most people remain ignorant of what it stands for…
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the full article…
How Far
Should the European Union Reach?
One of the most frequently
discussed questions in globalizing business is how far the European
Union Single Market should reach. Companies want to expand, to open
subsidiaries, to cooperate with local partners, not only for mere
expansion reasons but also because their competitors are active
on a regional or global scale…
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the full article…
LISA Best
Practice Guide: Managing Global Content
What is Global Content Management?
What are Globalization Management Systems (GMS) or Global Translation
Management Systems (GTMS)? Why do they matter to companies doing
business internationally? How can you implement them to support
your own business and to further your international goals? These
are the questions that Managing Global Content is designed to help
you answer…
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the full article…
What is
the Largest Information Ecosystem?
It might be said that "Virtual
Space" is the largest information ecosystem; several factors support
this idea.
All communication is human-based, whether it be linguistic (spoken
or written) or bodily (posture, gesticulations, etc.) The simple
fact is that all humans communicate and interact with each other,
resulting in an exchange of information in one way or another…
Capitalizing
On The Benefits Of A Foreign Language Translation Firm
In today’s ever-expanding
world of business on an ever-shrinking planet, not only is it easy
to market your organization’s products and services globally, but
it is also just good business sense. With the prevalence of the
Internet in every aspect of our English-speaking culture and society,
it makes sense to reach out globally and put your products and/or
services out for the whole world to take advantage of…
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the full article…
Translation
for the global travel industry: attention to detail pays
As the World Travel Market
opens in London, with over 50,000 representatives from 190 different
countries, what better time to consider how travel and tourism as
a sector can best respond to the challenge of communicating internationally
and growing overseas markets. Travel and tourism is an inherently
international industry, and is already one of the largest online
market sectors…
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the full article…
Is
thinking global killing local?
Successfully integrating
local insights into global strategy.
The world order is changing
once again. Strong brands alone are not enough to conquer new markets.
Global competition is hotting up and the battlefield has many fronts.
Whether we are thinking and acting locally or globally, our customers
are judging us at every point of contact and assessing how much
we really value them…
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the full article…
Globalization
Market Overview
The unstoppable pace of
globalization coupled with the growth of the Internet have fundamentally
changed the way that enterprises do business. The Web, in particular,
is creating a low-cost global platform for communicating and doing
business with people in countries far away from the bricks and mortar
headquarters of organisations…
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the full article…
Are
You Talkin' to Me?
Over the last year or so,
our clients have been asking us the following question with increasing
frequency: Why do we need to pay for localization when most of the
developed world has some understanding of English? This is a perfectly
reasonable question. As global companies reach out into more markets
without commensurately larger marketing budgets, they need eassurance
that money spent on culturally - adapted marketing materials and
high quality translations will generate a good return on investment
…
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the full article…
Globalisation
Management Systems Discussion
This article discusses
the choice between a vendor such as thebigword and a GMS solution
such as Trados GXT, Globalsight, Idiom, etc.
A GMS is designed
to allow a company to manage many parts of the translation workflow
themselves. It allows them to deal directly with translators. It
also allows them to deal with translation vendors but removes much
of the project management, file handling and memory management resource
so allows negotiation of much better prices, and allows much easier
swapping of vendors…
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the full article…
Web
Globalization Tips for Translation Agencies
Last week I spoke at the
Association of Language Companies conference in Pasadena on Web
globalization. I'm glad I went. I'm seeing more and more
agencies trying to grab a share of the rapidly growing Web globalization
market. My presentation was on the "Web globalization opportunity
(and threat)." Because I had so many requests for the presentation,
I've posted it online at the link below. Some of the key points
from the presentation are…
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the full article…
Where
Business Meets World: Move over FIGS; Here Comes BRIC
Emerging markets are driving
the Web globalization revolution.
Investment bankers use an acronym that is going to have a major
impact on the future of the globalization industry: BRIC.
BRIC stands for Brazil, Russia, India, and China, the four countries
that pose the greatest opportunities for long-term growth among
emerging markets. Of course, the key words are “long term” – these
markets are anything but sure bets over the short term...
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the full article…
Maturing
Internet Markets Warrant Increased Web Globalization
That's what Tekrati has
to say about Nielsen//Netratings' latest global Web usage report.
Their research shows that people in the US (and a few other markets)
are spending the same (or less) time online, while people in markets
such as Italy, Japan, France and Australia continue to increase
their time spent online...
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the full article…
Demystifying Software Globalization
Representing a growing segment of the translation industry, software
globalization (G11N) remains shrouded in mystery to many. What is
Globalization? G11N ensures availability of a software product in
languages besides the language of origin, traditionally US English.
It is driven by huge revenue opportunities outside the Anglophone
world for software companies and translators alike. This presentation
will introduce both the basic concept of globalization and how it
involves the translator, in particular. In this paper we will describe
the process from early design and coding to release in the global
marketplace. …
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the full article…
Because Knowing Is Not Preferring
The mere mention of “globalization” these days is sure to stir a
variety of emotions. While the term conjures up images of bad press
on world economic summits, protesters and job migration, it also
heralds exciting new business frontiers …
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the full article…
Eliminating Barriers to Web Globalization
There’s a reason they call it the World Wide Web. Simply put, the
web enables organizations to connect with a diverse audience—no
matter where they’re located or what language they speak… That is,
as long as you can speak their language …
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the full article…
GILT: Observations from a Technical Communicator’s Perspective
Bringing a technical communicator’s perspective to GILT, Steve Dyson
comments on how even the biggest companies have not yet thought
through the many ramifications of globalization in the economic
and GILT senses of the word. He then provides some insights into
why the marketing efforts of GILT technology companies have not
been as successful as perhaps they should …
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the full article…
Is a Person’s Name Really Important?
A rose by any other name would smell as sweet, or would it? Names
connect people with a face, a personality, a culture and even a
family line. Especially in Asian cultures, where names are written
in Chinese ideograms, every character tells a story of its meaning
and history. So would a person’s name be the same when written out
in a foreign language? That would change the individual’s name all
together…
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the full article…
Gentium: Providing Type to the World
Gentium is a Unicode typeface that contains Roman, Greek and Cyrillic
characters, including many characters seldom seen in even the most
ambitious typefaces. Far from being a luxury, these characters are
needed to write many of the over 6,000 languages thought to exist
in the world. In this interview, Victor Gaultney, who originally
created the typeface as part of a masters program at Reading University,
discusses the Gentium project, the task of making a typeface look
“right” for various areas, and how the creation of typefaces for
less common languages can help eliminate the “Digital Divide.” …
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the full article…
Globalization of Voice Applications: It’s Only the Beginning!
Globalizing software (creating software for multiple languages and
locales), and the follow-on process of localization, is challenging
enough for “normal” software products and not-too-complex web sites.
However, when it comes to one of the “newest kids on the block,”
voice-enabled applications, the fun really begins …
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the full article…
Globalization:
People, Process and Technology
People are not just an item on the checklist. People (like language)
are a fundamental dimension of the problem space. Both processes
and technology must be defined with people in mind. They must support
the activities that information workers need to perform and generally
make their lives easier and more efficient. People must remain on
top and in control of their world; technology should be designed
and perceived as a useful tool, not as a surrogate dictator …
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the full article…
GILT Metrics – Slaying the Word Count Dragon
One of the most enduring features of the GILT (Globalization, Internationalization,
Localization and Translation) industry has been the inconsistency
of word counts, not only between rival products, but even between
different versions of the same product. Trying to establish a measure
for the size of a given GILT task is not unlike trying to fight
a many-headed dragon …
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the full article…
Globalization Is Here! The Year of Content
Language is a double-edged domain. On one hand, one of the saddest
things about our industry is that language-related features are
often considered after all others. Most often, new technologies
are first thoroughly developed in English before any real language
support is implemented. On the other hand though, the drive towards
globalization is unstoppable: the world is getting smaller, the
Internet is here to stay. Companies need to grow sales via global
markets and the need for translation is constantly growing …
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the full article…
Follow the Money to Latin America
Globalization has indeed come to the localization industry, but
it remains to be seen which path we will follow. According to Rory
Cowan, CEO of Lionbridge Technologies, in his keynote at the recent
LISA Forum USA in Washington, D.C., localization will increasingly
be recognized as part of a larger outsourcing trend and will eventually
be ”featurized” within the larger framework of offshore services…
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the full article…
Menace to Polish Language
One of the side effects of liberating the Eastern European markets
since the collapse of totalitarianism in 1989, is the corruption
of the Polish language by the huge influx of mainly English lexicon
and syntax. To some extent this is due to the impact of Western,
American led culture and technologies, which spread around the globe,
influencing many languages…
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the full article…
GILT: Globalization, Internationalization, Localization, Translation
As the title suggests, we should perhaps feel a little GILTy that
of the above four terms, only translation is generally well understood.
In a past issue of the LISA newsletter, Donald DePalma and Hans
Fenstermacher argued that our industry cannot even agree on what
globalization, internationalization and localization mean. Don and
Hans also pointed out the lack of "coopetition", i.e. collaboration
among competitors, in our industry …
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the full article…
Globalisation and Translation - A discussion of the effect of globalisation
on today's translation
The objective of an article I published in September 2003 in De
Linguaan, a magazine for members of the Netherlands Society of Translators
and Interpreters, was to clarify my statement that, because of the
current trend of globalisation, the translator no longer has the
absolute need to always find a translation of a term in the target
language if this would make the target-language text lose credibility.
This is what I have called excessive translation …
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the full article…
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