Article Writing - Beware of 10 Don'ts
By
Patricia Wagner
wagner.art[at]verizon.net
www.content-corral.com
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Let
me ask you a question that's critical to your success
as an article writer. Do you know what NOT to do?
There
are some mistakes that will wreck your writing career
in a
hurry.
Here's
my list of 10 article writing don'ts:
1.
Don't forget to choose your audience.
What
are your chances of reaching a destination if you
haven't chosen where you want to go? It's the same
way with
article writing. If you haven't selected your audience,
your chances of appealing to them are greatly reduced.
Choose a specific group of readers with a burning
interest
in a defined topic before you begin writing.
Then
select keywords or phrases with this audience in
mind.
2.
Don't write an ineffective title.
Your
title should reach out and grab your reader's
attention. Be sure to include your chosen keyword
or
phrase. Keep your title short as well. Don't put quotation
marks around the title since search engines don't
like it.
3. Don't open with a weak paragraph.
Your
chosen topic presented in the first sentence of the
first paragraph must compel your reader to keep reading.
Be
sure to include your keyword or phrase in this paragraph.
Show your reader the benefit of reading your article
from
the start.
4.
Don't neglect flow.
Before
you even start writing, you should have outlined the
main points and sub points so that you don't veer
off the
track.
After
you've written a paragraph, try using some of the
words in the last sentence of that paragraph to start
the
following paragraph. This simple tip will help your
writing to flow.
5.
Don't steal content from other writers.
Don't
rewrite another author's article in your own words
either. You may get by with this unethical practice
at
first, but in the long run you'll be discovered. However,
it's fine to get ideas from other sources.
6.
Don't bore your readers.
For
example, don't try to sell a product or put affiliate
links in the body of your article. Instead give away
useful
up-to-date information.
Keep
in mind that newspapers are aimed at the sixth grade
reading level. Include dashes of humor if possible.
Personal stories are good, but don't overdo it. Remember,
all your readers are interested in what's in it for
them.
You
should write between 500 and 800 words so you have
time
to develop the subject, but not so long to be tedious.
Remove
all unneeded words. Whenever possible use strong
verbs instead of adverbs and adjectives to get across
your
ideas.
Use
active rather than passive voice: "A hungry lion
attacked his victim," instead of "The victim
was attacked
by a hungry lion."
Use
lots of white space with short paragraphs.
7.
Don't create mirror content.
Mirror
content means that the author box in your reprinted
article is pointing to your website with the identical
article on it. That's asking for trouble since Google
doesn't like it.
You
can use a different version of the article you send
out
on your website. Be sure to publish your own version
first
before you circulate the other version so search engines
will give your site the edge.
8.
Don't leave readers hanging with a bad ending.
Don't
say "in conclusion." Don't summarize what
you've
written. Instead bring up a fresh point to illustrate
your
theme or to inspire action.
9.
Don't misuse your Author Resource Box.
Don't
forget to include one, but don't let it be too long
either. The author box should be no more than 5 or
6 lines
long. Don't brag, but entice readers with a great
offer.
Briefly write about yourself and include a link to
your
professional-looking website. Don't include more than
one
or two links.
10.
Don't let errors and detractors remain.
Check
your article carefully for spelling and grammar
errors before sending it to publishers and directories.
Ask
a knowledgeable friend to proofread your work for
errors or hire a proofreader. There are a number of
services available on the Internet.
Don't
put the date on your copyright notice. In no time
what you've written will appear to be out of date and
not
worth reading.
Don't
ask readers to email you for permission to reprint
your article. They probably won't use it if they have
to
notify you.
Paying
attention to these 10 don'ts will help you avoid
some of the biggest blunders in writing articles.
Now
go on to a more successful writing career without
these
damaging mistakes.
Authors,
submit your articles to Content Corral Article Directory
at http://www.content-corral.com
-- Webmasters, grab fresh content there. Content Corral
owner Patricia Wagner is also an artist.
View her online gallery at http://www.artbywagner.com
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